The process of registering a trademark for your business can be quite a complicated task. A single mistake or changes required after the application has been submitted can cost you time and money. At times, you might even realise that your application is rejected because of a simple issue that could have been easily spotted by a trademark expert.
When you plan to register a trademark for your business, you might be unclear whether you should do it yourself (DIY) or hire a trademark lawyer. You might think that you can complete the task just and professionals and can save some extra bucks on service fees by applying yourself. However, registering your business for a trademark requires related knowledge and a great experience. One of the most important things your business needs is name and brand protection. You wouldn't want to tarnish your brand image and get caught up in a mess. Therefore, hiring a trademark lawyer in Melbourne will not only be able to help you create a successful application, but also make the whole process smooth and hassle-free can be a great advantage.
What Are the Risks Involved in DIY Trademark Registration?
There are several risks involved in DIY trademark registration, one of the most important and perhaps the biggest is getting the application wrong in terms of the protection sought. Choosing the false protection can leave you without the right you thought of gaining, which in turn can be quite a costly process in the future in terms of re-registration of a trademark and going through the same process all over again. Wrong protection sought also enables you to take action against others for using similar brands as your business lacks the coverage over the right of goods and services.
Furthermore, several trademarks filed by the applicant directly get reporting issues. Such reporting issues arise because of an attempt to register trademarks that are similar to one another. This is because of a lack of proper research and no prior filing of the trademark. Overcoming such issues can be complicated, costly, and time-consuming. Qualified trademarks professionals will ensure you have all the options moving forwards without getting caught up in a mess.
Why Should You Choose The Service of a Trademark Lawyer?
Ever so often, people find themselves asking for advice regarding trademark law from a general lawyer. The problem arises when they learn that the information shared by their usual lawyer regarding trademark law or the trademark registration process has not been robust enough. This can be one of the different reasons, but it highlights the importance of hiring a professional who is an expert with Trademark law and other branches of the Trade Marks Act 1995 in Australia.
Trademark lawyers are well-versed with the process of trademark registration inside and out. They have a great understanding of their client's industries and their needs in terms of trademark protection. A trademark lawyer can advise you about the Trademark Law and its issues including trademark registration, addressing adverse examinations of trademarks, opposing and defending oppositions, handling infringement matters, and ensure that brand protection strategies are in the right place considering your risks.
Hiring The Right Trademark Lawyer
Registering for a trademark in Melbourne and protecting your rights is a vital part of the business. While doing a DIY trademark registration appears to be a cost-saving exercise, it is effortless to find yourself stuck in complicated legal matters and opposition from other businesses. Additionally, such complications can cost you in the long run.
W3IP Law can provide quality legal advice in terms of different legal matters related to intellectual property. Their qualified trademarks attorney will ensure that you receive quality advice regarding trademark registration. They have relevant experience with Trademark law’s basics and deal with any queries or negative examination, potential infringements, and ensuring you have full-proof brand-protection strategies.